Lochte lost 4 sponsors after inventing assault in Rio

Houston - Four companies announced on Monday the end of their contracts with the American swimmer Ryan Lochte by the controversial behavior of the athlete, who invented an armed robbery suffered in a gas station along with three other companions during the Olympic Games in Rio de Janeiro .

After admitting he lied, the athlete explained that, in fact, he and the other three athletes of the US swimming team were drunk and caused a riot at the gas station.

When they were charged for damages and did not want to pay, the guards forced them to give money at the point of a gun.

Lochte learned today that three of the four companies that sponsored - Speedo, Gentle Hair Removal and Airwave - ended contracts they had with him. Already Ralph Lauren said it would not renew the bond concluded after the dispute of 2016.

"Although we enjoy a successful relationship with Ryan for more than a decade and have been an important member of the Speedo team, we can not forgive a behavior that goes against the values ​​that the brand stands for a long time," Speedo said in statement, which announced that it will donate a portion of the $ 50,000 of the swimmer's fee to the NGO Save the Children.

The 32-year-old issued a response note in which said he respected the decision of the Speedo and thanked the opportunities that the alliance of years surrendered.

In turn, Ralph Lauren said the agreement with Lochte was specifically for the Olympic Games in Rio and that the company will not renew the bond. According to the "ESPN" American, the swimmer has a yearly sponsorship of $ 1 million.

"Ralph Laurent follow proudly sponsoring the Olympic and Paralympic team from the United States and the values ​​represented by the athletes. The contract with Ryan Lochte was specifically in support of the Olympic Games in Rio and will not be renewed," the company said in a statement.

Then came the announcements of Airwave and Gentle Hair Removal, which had expressed initially that would expect to know in fact what happened to position themselves on the subject.

Owner of 12 Olympic medals, Lochte caused great controversy by pretending to have been robbed at gunpoint during the Games to hide the mess that he and the other three swimmers caused in a gas station in Rio, when drunk, returned to the Olympic Village after a ballad.