Zara owner surpasses Bill Gates as world's richest

São Paulo - Amancio Ortega, founder of Inditex, just replaced Bill Gates as the richest billionaire in the world, according to the ranking in real time Forbes.

With US $ 79.5 billion, his wealth surpassed Microsoft's creator, of $ 78.5 billion. He had briefly reached first place in the billionaires list in October 2015.

According to the publication, the recent enrichment was due to the appreciation of 2.5% in shares of Inditex, owner of retailer Zara, Massimo Dutti and Pull & Bear.

The company, which invests little in marketing and advertising, specialized in increasing the efficiency of its operations to continuously launch new collections at lower prices than other competitors.

Zara became fast fashion symbol for take only three weeks to create, produce and sell new parts, while the market average is five months, said Forbes,

According to Bloomberg, however, Bill Gates remains the richest man in the world, with US $ 89.9 billion, while the Spanish has $ 79.5 billion. The vehicle uses different techniques to measure the wealth of billionaires, so there are differences in the data.